四川快乐12

电气传动网

DIYIDIANQICHUANDONGPINGTAI



总访问量:609800

GUANJIANCISOUSUO:

  • 工业机器人
  • 人工智能
  • 智能制造
  • 工业4.0
  • 工业互联网
  • 自动化
  • 大数据
  • 工业物联网
  • 智能化
  • 互联网

【SHOUJIDUAN】

商业如何实现全链路数字化升级?深耕细分行业?还是?

   日期:2020-09-22     浏览:19    评论:0    
核心提示:在新一轮商业环境变革下,企业进入不同的数字化​转型阶段,如何适应变化切实提升数字化实操能力,成为各行业在转型中积极探索的议题。

在新一轮商业环境变革下,企业进入不同的数字化转型阶段,如何适应变化切实提升数字化实操能力,成为各行业在转型中积极探索的议题。

9YUE17RI,2020 Tencent INTENGXUNZHIHUIYINGXIAOFENGHUI——“NENGLIJINHUAZHULISHANGYESHENGTAIJUBIAN”FENLUNTANZAISHANGHAIJUBAN,XIANCHANGYUZHONGDUOQIYEYIQI,FENXIANGTENGXUNGUANGGAODUIYUXINGYENENGLIJINHUAHESHENGYIMOSHISHENGJIDESIKAO,GONGTANPINPAIXINZHIYUGAOXIAOZHUANHUABINGXINGDEKECHIXUZENGZHANG。

四川快乐12“ZAIYIDINGZHOUQINEI,SHUZIHUAZHUANXINGRENGJIANGSHICHUANTONGQIYEBUBIANDEHEXINZHANLVE。”TENGXUNGUANGGAOXINGYEXIAOSHOUYUNYINGZONGJINGLIZHANGMINYIBIAOSHI,“ZHENDUIGEXINGYEDESHANGYEHEXINXUQIU,TENGXUNGUANGGAOYIPINXIAOLIANDONGHEZHUANHUAJISHUDIEDAIWEI HEXIN,TONGGUOJIDUXINGYEHUADE、LINGHUOSHIYONGDEFUWU,WEIXINGYETIGONGQUANSHUZI、QUANLIANLU、YIZHANSHIDEJIEJUEFANGAN。 ZAIFUZADESHICHANGHUANJINGXIA,YUZHONGDUOHEZUOHUOBANGONGJIANWENJIANDEFUWUSHENGTAI。”

一、全链路数字化建设,驱动商业生态聚变

四川快乐12YIQINGQIJIAN,SHUZIHUACHENGDUYICHENGWEIQIYEMIANYILIDEZHONGYAOHENGLIANGBIAOZHUN。WEICI,ZHONGDUOCHUANTONGQIYEFENFENJIARUDAOSHUZIHUAZHUANXINGDELANGCHAOZHONG。

CONGSHANGYEJIAODULAIKAN,YIXIANXIACHANGJINGWEIZHUDECHUANTONGQIYECUNZAIJINGYINGMOSHIHEXIAOFEIJUECESHANGDEGONGXINGHUATEZHENG,RUZAIJINGYINGMOSHISHANGQIYECHANPINDUOYIDIPINGAOXIAOWEIZHU,YONGHUXUYAOZAIJUECEQIANQISHENDUGOUTONG、ZIXUN、TIYANHEBIJIAO,YILAIXIANXIAFUWUCHANGJING。ZAIZHEIXIEGONGXINGTEZHENGDEYINGXIANGXIA,GEXINGYEQIYEDEJINGYING、YINGXIAO、JIAOYILIANLUGEJIEDIANSHUZIHUACHENGDUBUYI、SHUIPINGCHAYIJIAODA。

四川快乐12WEIZHULIGEXINGYEQIYEJIASUSHUZIZHUANXING, TENGXUNLIYONGDUOYANGHUAGONGJUJIJISHU,WEIQIYECONGYINGXIAODAOJIAOYIHUANJIELIANLUSHANGDEGEGEJIEDIANTIGONGXIANSHANGHUANENGLI。DANGZHENGGELIANTIAOBEISHUZIHUADATONG,QIEQUANLIANSHUJUZUODAORONGTONG,“QUANLIANSHUZIHUA”CAIJUBEIZHENZHENGDEKENENGXING。

四川快乐12HUISHANG,TENGXUNGUANGGAOXINGYEXIAOSHOUYUNYINGZONGJINGLIZHANGMINYITANDAO,TENGXUNGUANGGAOXIWANGTONGGUOQUANSHUZIPINXIAONENGLILIANDONG,DAIDONGQIYENEIRONGCHANGJINGTUOZHANJIPINPAIZICHANCHENDIAN;LIYONGQUANLIANLUYOUXIAOZUHE,BANGZHUQIYEWANCHENGYONGHUCONGJIECHUDAOZHUANHUADEQUANLIUCHENG;JIEZHULINGHUOSHIPEIDEFUWUTIXIYUJINGXIHUADEXINGYEJIEJUEFANGAN,ZHULIQIYEYIZHANSHIDACHENGSHANGYEMUBIAO。

二、占据心智份额,品效联动助推用户“种草”

四川快乐12XIANRUJIN,SHOUXIAOFEIZHEJUECEZHOUQILUJINGGAIBIAN、XINGYEFENHUAJIAJUYIJIYINGXIAOMOSHIRIQUTONGZHIHUADEYINGXIANG,DIPINGAOXIAOXINGYEQIYEGENGXUYAOTONGGUONEIRONGDAZAOCHAYIHUAPINPAIXINGXIANG,QIANGZHANXIAOFEIZHEXINZHI。RANER,BUSHAOQIYEZAITONGGUONEIRONGHEZUOJINXINGPINPAIJIANSHESHIWANGWANGHUIYUDAO“RUHEXUAN”、“PAXUANCUO”、“RUHEXIAOGUOZUIDAHUA”DENGTIAOZHAN。

四川快乐12WEICI,SHISAIFEITICHUQUANXINJIEJUEFANGAN,JITENGXUNGUANGGAOYI“TUOZHANNEIRONGCHANGJING”HE“CHENDIANYONGHUZICHAN”WEI HEXIN,WEIRAOCONGRENZHI、XINGQUDAOTIYAN、ZHUANHUADELUJING ZHONGTUISIDASHANGYEFUWUNENGLI,BANGZHUPINPAIYICHIXUDEYOUHUAYUNYINGKUODAYONGHUCHI,TISHENGYONGHUZHANXING,SHIXIANDIPINGAOXIAOXINGYEDEYINGXIAOZENGZHANG。

四川快乐12IPCHANGJINGZHIXUAN。 TONGGUOSHUJUZHINENGFENXIPINGTAIXIEZHUPINPAIFENXIYONGHURENQUN、CHAIJIEIPNEIRONG,BINGJINXINGSHIPEICHANPINXUQIUDEGUANXI、WEIZHI、XINGWEICHANGJINGSHAIXUAN,BANGZHUPINPAIGAOXIAOZHIDINGTOUFANGCELVE,ZHONGSUPUGUANG。

IPCHAOJIFUNENG。 LIYONGIP+MINGXING、IP+SHOUQUANLIANGDANEIHEJIACHI,YIGOUTONGWAIYANDEXINGSHI,TISHENGIPHEZUOJIAZHI,ZHULIPINPAISHIXIANSHANGYEDUOYUANZHUANHUA,RANGPINPAIYUSHOUZHONGJIANDEGOUTONGLIANLUGENGSHUNHUA。

四川快乐12QIANHOULIANXIETONG。 TONGGUOQIANLIANSHANGDEIPSUCAIYUNYONG,QIANGHUAIPNEIPINPAISHENTOU,TONGSHIZAIHOULIANZHENDUIIPSHOUZHONGERCIZHUITOU,JIFAIPFUWUJIAZHI,PINXIAOLIANDONGTUIDONGXINKETUOZHAN。

四川快乐12SHUJUDONGTAIYUNYING。 TONGGUOZAIIPGECHANGJINGXIADECHIXUHEZUO,KUODAPINPAILIULIANGCHI,BANGZHUPINPAIJIANLIRENQUNGUANLIMOXING,BUDUANYOUHUAPINPAITOUFANGCHANGJINGMOXING,CHIXUWEIYUNYINGTIXIAO。

三、多元链路升级与技数迭代,推动“多、快、好、省”高效转化

BUTONGXINGYEJIAOYILIANTIAOQIANCHAWANBIE,DANWANBIANBULIQIZONG,DOUSHI“YIRENWEI HEXIN,YIJIAOYIWEIMUBIAO”,BINGZAIQUANLIANLUSHANGSHIXIANXIAOLVSHENGJI。TENGXUNGUANGGAOTONGGUODUICHUIZHISHUJUPINGTAI、SHANGPINLIJIEYUTUIJIANXITONG、LIANLUCHANPINZHONGTAIDENGNENGLIDAMO,ZAIQIANDUANTUOKE、HOUDUANYUNYING、XIAOSHOUGUANLIDENGFANGMIAN ,YUGEXIFENXINGYESHENGENGQUANLIANLUZHUANHUAXIAOLVTISHENGFANGAN。

四川快乐12ZAIWANGSIYINGKANLAI,WULUNSHIDUIYUFEICHANGYIZHONGXIANXIADEXINGYE、XIANSHANGHUACHENGDUJIAOGAODEXINGYE,HUOSHIXIANSHANGXIANXIAHUTONGDEXINGYE,TENGXUNGUANGGAODEHEXINDOUSHIBANGZHUGUANGGAOZHUSHIXIANCHUDATIXIAO、ZUOHAOJIAOYIYUGOUTONG,BINGLIYONGWEIXINDENGHULIANWANGDICENGXITONGWEIXINGYEDAZAOSHUZIHUA“XUNIYINGYEDIAN”,ZHENZHENGDADAO“DUO、KUAI、HAO、SHENG”YOUXIAOTUOKE。NEIMEJUTIYINGGAIRUHEQUZUONI?WANGSIYINGTICHULEWUGEJIBENDIAN。

QIYI,ZHENDUISHUJUXISONG、LISANDEXINGYE,TENGXUNGUANGGAOJIANGLIYONGZIYOUSHUJUNENGLIJIEHEGUANGGAOZHUYIFANGSHUJUNENGLIGOUJIANXINGYETONGYONGBIAOQIAN,WEIMEIGEXINGYEGOUJIANHEXINRENQUN ,MANZUMEIYIGEXINGYEZAIBUTONGSHUZIHUAJIEDUANDEQUANZHOUQITUOKEXUQIU,RANGGUANGGAOXIAOGUODADAO“ZHI”YU“LIANG”DEQUANMIANTISHENG。

QIER,WEIMEIYIGEXINGYEJIANSHE“SHANGPIN”YINQING。TENGXUNGUANGGAOSHIGUONEISHOUGETICHU“JIAOYIFUWU”SHANGPINHUADEPINGTAI ,JIEHEXINGYEZHISHITUPU,TENGXUNGUANGGAOXIAZUANXIFENSKU,DAJIANXIFENXINGYEDESHANGPINKU。TONGGUOWEIGUANGGAOZENGJIASHANGPINTEZHENG,ERJIANLIQIRENYUSHANGPINJIANDESHENCENGGUANXI,BANGZHUXITONGGENGHAODILIJIEGUANGGAO,WEIMEIYIGESHANGPINZHAODAOZUIPIPEIDEREN,TISHENGZHUANHUAXIAOLV。

QISAN,GENJUBUTONGXINGYEYEWUFAZHANXUQIUBUDUANYANJINGUANGGAOMOXING,YOUHUADIANJI、ZHUANHUAYUGUNENGLI,WEIMEIYIGEXINGYEDINGZHIDULIDEZHUANHUAMOXING ,SHIPEISHENQIANZHUANHUAHEGEXINGYEGEXINGHUAXUQIU,YIWANCHENGJISHUYUYEWUQUDONGXIADEJINGZHUNRENQUNSHIBIE。TONGSHI,GENJUROIMOXINGLUOJI,SHUCHUYUGEXINGYEROIGONGSHIPIPEIDELIRUNZUIDAHUATUOKEMOXING,BANGZHUGUANGGAOZHUZAIMANZUROIYUQIDEQIANTIXIA,SHOUHUOGENGDUOYONGHU。

四川快乐12QISI,TENGXUNGUANGGAOGENJUMEIYIGEXINGYEBUTONGQUANCENGYONGHUDEJUECETEDIANTIGONGDUOYANGHUALIANLUNENGLI ,JIANGDIGUANGGAOZHUYINGXIAOCHENGBEN,TIGAOXIANSUOZHUANHUAXIAOLV,TIGAOXIANSUOGUANLIRENXIAO。RUYIXIANSHANGYONGHUTIYANWEIZHU,WUXURENGONGFUWUDEXINGYE,YONGHUJUECEZHOUQIXIANGDUIJIAOKUAI,XUZHONGDIANGUANZHUTIANDANXINXIDEYOUXIAOXINGYIJITIAOZHUANAPPLIANLUSHUNCHANGXING;ERTEBIEZHUZHONGXIANSHANGHUOQUKEZI,BINGQIEZAIXIANSHANGZHANKAIFUWUDEXINGYE,LIANLUSHANGZEXUYAOXIAOCHUYONGHUGULV,TIGAOZIXUNYONGHUYOUXIAOXING。LINGWAI,ZHEZHONGXIANSHANGHUOQUKEZI,XIANXIAYAOYUETIYANDEXINGYE,YONGHUJUECEZHOUQIJIAOZHANG,XUYAOCHIXUGOUTONGCUCHENGJIAOYI,SUOYIXUYAOZHONGDIANTIGAODAODIANYONGHUDEYOUXIAOXING。

四川快乐12QIWU,RURENMENSUOZHI,WUXIAOXIANSUOJIANGHUIZAOCHENGYEWUGENJINXIAOLVDI,QUANCHANGJINGGOUTONGLIANTIAOZHESUN,GAOYIXIANGXIANSUOZHANBIDIDENGYINGXIANG。WEIBANGZHUMEIYIGEXINGYEDAZAOTISHENGXIANSUOYOUXIAOXING DEZUHEFANGAN,TENGXUNGUANGGAOCONGJIANSHAOWUXIAOLIUZIZHANBI、TIGAOYONGHUZHUANHUAYIYUAN、ZHAODAOGAOYIXIANGRENQUNDENGSANFANGMIANRUSHOU,QUANMIANTISHENGXIANSUOZHILIANG,CUJINGAOXIAOZHUANHUA。

四、深化服务体系,多维机制共建能力生态

四川快乐12BUTONGXINGYEQIYEDUIYUQUANLIANLUSHUZIHUAJIANSHEDERENZHIHESHICAOSHUIPINGBUTONG,SHUZIHUAJIEDUANYUYINGXIAOSUQIUYEBUXIANGTONG。

HANJINGTIDAO,WEIBANGZHUBUTONGXINGYEQIYEJIASUSHUZIHUAZHUANXING, TENGXUNGUANGGAOXIESHOUHEZUOHUOBAN,YIDONG TAISHIJIAOPANDUANBUTONGQIYEXUQIUZHOUQI,CONGSHENGYIJIAODUTIGONGSHIPEIXINGFUWU,GOUJIANTIEJINJIAOYIDESHANGYEFUWUPINGTAI。

如针对以线下交易为主,数字化能力相对较低的行业,如医药、房产、汽车、家居等行业,通过完善线上与线下通路,改造升级与不同行业适配的后链路能力。针对行业互联网四川快乐12程度高,较为依赖线上拓客的行业,如婚纱、摄影等行业,通过整合完善行业生态数据,全力帮助行业提升流量增量空间。另外,针对数字化程度较高、线上投放出现增长瓶颈的行业,如在线教育等行业,则可通过深化数据服务,实现与广告主间的数据、产品和内容共建,助力企业领跑行业。

四川快乐12SHUZIHUALANGCHAODELAIXI,WEIYIXIANXIACHANGJINGWEIZHUDECHUANTONGQIYEDAILAILEXINDETIAOZHANHEJIYU。RUHESHUNYINGSHIDAIQUSHI,JIAKUAISHUZIHUAJINCHENGYICHENGWEIQIYEBIXUYAOZHONGSHIDEWENTI。ZHICIZHIJI,TENGXUNGUANGGAOXIWANGNENGGOUTONGGUOBUDUANSHENHUAZISHENZAIXINGYEDECHANPINYUFUWUNENGLI,BANGZHUBUTONGFAZHANJIEDUANDEQIYEJIAQIANGSHUZIHUARENZHI,TUPOSHUZIHUAZHUANXINGPINGJING,ZHONGGOUZHANGXIAOJINGZHENGLI。

(来源:财经网)

 
点赞
 
更多>同类新闻资讯
0相关评论



版权与免责声明:

四川快乐12① FANBENWANGZHUMING"LAIYUAN:DIANQICHUANDONGWANG"DESUOYOUZUOPIN,JUNYOUBENWANGBIANJISOUJIZHENGLI,BINGJIARUDALIANGGERENDIANPING、GUANDIAN、PEITUDENGNEIRONG,BANQUANJUNSHUYUZHONGGUODIANQICHUANDONG,WEIJINGBENWANGXUKE,JINZHIZHUANZAI,WEIFANZHEBENWANGJIANGZHUIJIUXIANGGUANFALVZEREN。

② BENWANGZHUANZAIBINGZHUMINGZIQITALAIYUANDEZUOPIN,MUDEZAIYUCHUANDIGENGDUOXINXI,BINGBUDAIBIAOBENWANGZANTONGQIGUANDIANHUOZHENGSHIQINEIRONGDEZHENSHIXING,BUCHENGDANCILEIZUOPINQINQUANXINGWEIDEZHIJIEZERENJILIANDAIZEREN。QITAMEITI、WANGZHANHUOGERENCONGBENWANGZHUANZAISHI,BIXUBAOLIUBENWANGZHUMINGDEZUOPINLAIYUAN,BINGZIFUBANQUANDENGFALVZEREN。

③ RUSHEJIZUOPINNEIRONG、BANQUANDENGWENTI,QINGZAIZUOPINFABIAOZHIRIQIYIZHOUNEIYUBENWANGLIANXI,WOMENJIANGZAININLIANXIWOMENZHIHOU24XIAOSHINEIYUYISHANCHU,FOUZESHIWEIFANGQIXIANGGUANQUANLI。

推荐图文
推荐新闻资讯
点击排行